Stenyo Fonseca · Senior Product Manager
B2C/B2B SaaS · Growth, Monetization & Analytics — leading cross-functional squads.
5+ years turning discovery and data into recurring revenue growth.
Senior Product Manager with 5+ years of experience leading digital subscription and e-commerce products (SaaS B2C/B2B2C). Expert in monetization, pricing & packaging, retention, and data-driven experimentation.
Leads cross-functional squads (engineering, data, design, and marketing) to drive growth through Product-Led Growth (PLG), Continuous Discovery, and outcome-based product delivery.
Learn moreSubscription products that scale recurring revenue
SQL, cohort and A/B testing for decisions that move metrics
Squads of 8+ (eng, data, design & marketing)
Hands-on with architecture, APIs and global billing
My professional journey in Product Management
AdAction
Loot Studios
Loot Studios
ClubPetro
Click here to learn more about my whole journey
View complete experienceSuccess cases that demonstrate real impact on businesses and users
Complete redesign of subscription model, replacing static structure active since 2020, resulting in +39% ARPU growth on new subs and +11% MRR increase YoY.
Upsell and personalization strategies that boosted average order value by 43% and gross revenue by 21% in e-commerce sales.
Loyalty and gamification program that reduced churn by 20% and increased engagement by 30% among new users.
What they say about my work
CEO
“I often say that Minaspetro's Communications Department is divided into two periods: BS/AS (Before Stenyo and After Stenyo). Since he arrived at the Union, he made a great advance in institutional relations, modernizing and improving the entity's communication with its members. Every time I needed him, whether remotely or at congresses, what I saw was professionalism, competence and above all knowledge in what he does.”
I'm always open to discussing opportunities, sharing experiences or simply exchanging ideas about the world of Product Management.
